'Lady Gaga - Bad Romance' Music Video

• Target audience would be girls (tweenagers)
• Although the genre is mostly pop there are also aspects of dance, techno and trance
• The dancing in the video is provocative and she has very little clothing on - this would appeal to the mail audience (around 15-24)
• The video can also appeal to the pink pound audience as it's quite theatrical and camp
• The video is post-modern and there a re clear intertextual links to Madonna's music videos. Lady Gaga has obviously heavily influenced by Madonna